Case study · Client work
My Love Your Love
Married clinical psychologists with more than 30 years of combined experience created an educational program for couples. We turned it into a platform: an iOS and Android app, a marketing and e-commerce website, and a therapist directory.
- iOS & Android
- Mobile app
- E-commerce website
- Therapist directory
The client & the brief
My Love Your Love was created by married clinical psychologists Shahn Sorekli and Helen Robertson, who have more than 30 years of combined experience. Their program is organised around eight areas called the 8 Love Links.
The brief was to turn that educational material and its practical exercises into an app couples could use at home, and to build the website and therapist directory around the product.
The 8 Love Links
- 01
The Me in We
- 02
Couples Base Camp
- 03
Feeling the Story
- 04
Magic Moments
- 05
Conflict Compass
- 06
Deep Connections
- 07
Baggage Claim
- 08
Sex and Desire
Turning an established service or method into a digital product?
Discuss a similar platformWhat we shipped
Three connected deliverables: the app couples live in, the website that sells the program, and the directory that grows the network.
Deliverable 01
The app: iOS & Android
The heart of the platform. Couples take on guided love generating challenges together, work through the 8 Love Links framework, record relationship-health check-ins, and can send their partner a LoveGuard alert during a difficult moment. The app is available on iOS and Android.
- Guided challenges
- 8 Love Links
- Health tracking
- LoveGuard
Deliverable 02
The website: marketing & e-commerce
A site that explains the 8 Love Links educational program, its story and a clear path to purchase and download. It is the platform's front door and its sales channel in one.
- The method, explained
- Program sales
- App download funnel
Deliverable 03
The therapist network
A directory that extends the platform beyond the app, connecting couples with therapists and giving the clinicians behind My Love Your Love a way to grow a professional network around their method.
- Therapist directory
- Professional network
Inside the app
The educational program, translated into product features for couples to use at home.
Love generating challenges
Guided exercises couples complete together, turning the program's educational ideas into small, repeatable actions at home.
The 8 Love Links framework
The 8 Love Links educational framework delivered in-app, so couples can work through each area at their own pace.
Relationship-health tracking
Couples record how they feel about the relationship over time and view their own check-in trends inside the app.
LoveGuard alert system
A partner-triggered in-app alert for moments when one person wants the other to pause, calm down or check in during a difficult moment.
Where it stands
- Downloads across iOS & Android
- 10,000+
- Live on both platforms
- iOS & Android
- Marketing site & therapist directory
- Web + app
Download figures are combined iOS and Android totals. Product features were cross-checked against the official feature page. My Love Your Love describes the app as informational and educational, not a substitute for professional advice, diagnosis or treatment. See its terms.
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